top of page


Ep.25: The Metamorphosis of an iconic brand
We will explore how a world-renowned brand transformed its image and message to adapt to changing times and the demands of a more conscious

Alejandro Saavedra
5 min read


Ep.19: Adorable pet or wolf in sheep's skin
We will talk about the controversial protagonist of a campaign that unleashed a storm of criticism and ethical questions.

Alejandro Saavedra
4 min read


Ep.17: The fine line between humor and hate
We will explore how a well-known brand tried to harness the adventurous spirit of its audience, but ended up generating a wave of criticism.

Alejandro Saavedra
5 min read


Ep.15: Racist immaculate purity
Was it an innocent mistake or a deliberate attempt to exploit harmful stereotypes? In this episode, we unearth a campaign that left a stain

Alejandro Saavedra
4 min read


Ep.10: The explosive recipe that ignited social media
In this episode, we delve into a campaign that attempted to be bold and provocative, but ended up being an explosive cocktail of bad taste a

Alejandro Saavedra
4 min read


Ep.3: The campaign that promised to blow minds
Get ready for a trip to the past, to a time when a fast-food chain tried to spice up its menu with a pinch of eroticism.

Alejandro Saavedra
4 min read


Ep.1: Marketing has always been EXMARKETING
We will explore the ever-changing nature of marketing throughout history, demonstrating that marketing has always been EXMARKETING.

Alejandro Saavedra
7 min read
bottom of page